Leadership: Getting the most out of brainstorming
Holding brainstorming sessions is a great way to get your staff sharing ideas about how to drive the business forward, but there is a right way and a wrong way to run this kind of meeting.
It is very important to separate the two phases of the meeting. The first part of the meeting is Idea generation when you use divergent thinking. The second part is Idea selection when you use convergent thinking. Here are my top tips for a meeting that will produce great ideas.
Before the meeting
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The Bottom Line:If Mr Cable has his way...
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