Bradford & Bingley and Abbey disappear from the UK, as the Spanish bank completes its rebranding on the high street.
Santander, the UK’s third largest bank in terms of deposits, has completed rebranding its Abbey and Bradford & Bingley branches. The Spanish-owned banking group acquired the former Abbey National in 2004, followed by Bradford & Bingley and Alliance & Leicester in 2008 during the banking crisis.
Over 1,000 branches across the UK now have the Santander signage, finalising the company’s increased visibility on the British high street. The bank now has a 10% market share in the UK, with 25 million customers across the country.
The online presence of both Bradford & Bingley and Abbey now redirect to Santander’s own UK site.
The company plans to rebrand its 300 branches of Alliance & Leicester as Santander later in the year.